About the author

Sara O’Connor

Vice President of Design

From creative instinct to strategic leadership, Sara has built her career at the intersection of design, hospitality, and experience. Sara brings more than a decade of experience in the hospitality industry and currently serves as Vice President of Design. She leads the integration of design, storytelling, and proposal strategy across destinations, with a focus on scalable systems, brand consistency, and developing creative leaders. Outside of work, Sara is a proud mom to Ivy, an avid traveler, and a firm believer that great design (and a slightly dirty martini) can solve almost anything.

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Sara O’Connor

Posts by Sara O’Connor

The science behind “you had to be there”
The science behind “you had to be there”

How Cohera turns goals, audiences, brand messages, and destinations into one cohesive creative direction.

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